During Saturday's 3rd Round coverage of the Northern Trust Open, CEO Rick Waddell revealed that, like most Americans, he too has no idea what Northern Trust is. "Good question," Waddell said when asked about his company by CBS' Jim Nantz. After a long pause, he added: "All I know is we're the best." When Nantz kept pressing, Waddell said there's an anchor on their logo, which makes him think they might be in shipping. "Either that or we sell actual anchors, but that seems too obvious," he added.The company's website says Northern Trust is "a premier provider of banking, asset management and asset servicing to affluent families and individuals and leading institutions," which explains why after making a hole-in-one on Riviera's 6th hole Saturday, Jeff Quinney was awarded a Qualified Terminable Interest Trust.
1 comment:
Said it on Geoff's and I'll say it here...coy, coy, coy. Rather than bore audiences with an impossibly-brief explanation, he took Saturday PM off and said "who knows?" He's a CEO, he knows what they do, was looking for some comic relief to lighten the show. You don't think Nantz feeds him the questions a priori? Not exactly know for hard-hitting interviews, is he?
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